Privacy Policy

Last updated: June 3, 2026

This Privacy Policy explains how Pilo Grip ("we", "us", or "our") collects, uses, and shares information about you when you visit our website, make a purchase, or interact with our advertisements online.

1. Information We Collect

We collect information you provide directly (name, email, shipping address, payment details) when you place an order or sign up for our newsletter. We also automatically collect certain data when you visit our site, including your IP address, browser type, pages viewed, time spent on pages, referring URLs, and device identifiers.

2. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to operate and improve our site, personalize your experience, and deliver relevant advertising. The types of cookies we use include:

• Essential cookies — required for the site to function (e.g., shopping cart, checkout).
• Analytics cookies — help us understand how visitors interact with our site (e.g., Google Analytics).
• Advertising/targeting cookies — used to deliver ads relevant to your interests and to measure ad performance. These include pixels and tags from Meta (Facebook/Instagram), Google Ads, TikTok, Pinterest, and other advertising partners.
• Retargeting cookies — allow us and our partners to show you ads based on your previous visits to our site across other websites and platforms.

You can control cookies through your browser settings. Note that disabling certain cookies may affect site functionality.

3. Advertising Pixels and Third-Party Partners

Our site uses advertising and analytics pixels from the following third parties, which may collect data about your browsing behavior:

• Meta Pixel (Facebook / Instagram) — tracks site events to measure ad effectiveness and enable retargeting. See Meta Privacy Policy.
• Google Ads / Google Analytics — tracks conversions and site usage to optimize advertising. See Google Privacy Policy.
• TikTok Pixel — tracks site events for ad measurement on TikTok. See TikTok Privacy Policy.
• Pinterest Tag — tracks conversions for Pinterest advertising. See Pinterest Privacy Policy.

These partners may use the data they collect for their own purposes. We do not sell your personal data to these partners; however, data shared via pixels may be used by those platforms under their own privacy policies.

4. How We Use Your Information

We use the information we collect to: process and fulfill your orders; communicate with you about your order or account; send marketing emails if you have opted in (unsubscribe at any time); improve our website and products; run targeted advertising on social media and search platforms; comply with legal obligations; and prevent fraud.

5. Sharing Your Information

We share your information with: payment processors (Shopify Payments, PayPal, Shop Pay) to process transactions; shipping carriers to fulfill orders; email service providers for order and marketing communications; advertising platforms (Meta, Google, TikTok, Pinterest) as described above; and analytics providers (Google Analytics) to analyze site performance. We do not sell your personal information to third parties for their own marketing purposes.

6. Your Rights — GDPR (EU / UK Residents)

If you are located in the EU or UK, you have the following rights under the General Data Protection Regulation (GDPR):

• Right of access — request a copy of the personal data we hold about you.
• Right to rectification — request correction of inaccurate data.
• Right to erasure — request deletion of your personal data.
• Right to restrict processing — request that we limit how we use your data.
• Right to data portability — receive your data in a structured, machine-readable format.
• Right to object — object to processing based on legitimate interests, including direct marketing.
• Right to withdraw consent — where processing is based on consent, withdraw it at any time.

We will respond to requests within 30 days.

7. Your Rights — CCPA (California Residents)

If you are a California resident, the CCPA / CPRA gives you the following rights:

• Right to know — request disclosure of the categories and specific pieces of personal information we have collected about you.
• Right to delete — request deletion of personal information we have collected, subject to certain exceptions.
• Right to opt out of sale or sharing — we do not sell your personal information. We may share data with advertising partners for cross-context behavioral advertising; you may opt out by contacting us or enabling a Global Privacy Control (GPC) signal in your browser.
• Right to correct — request correction of inaccurate personal information.
• Right to non-discrimination — we will not discriminate against you for exercising any of these rights.

We will respond to requests within 45 days.

8. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes in this policy — including order fulfillment, dispute resolution, legal record-keeping, and tax compliance. Order information is typically retained for a minimum of 5 years.

9. Data Security

We use SSL/TLS encryption and our store is hosted on Shopify, which maintains PCI-DSS compliance for payment data. No internet transmission is completely secure, and we cannot guarantee absolute security.

10. Children's Privacy

Our site is not directed to individuals under 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, contact us and we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted here with an updated "Last updated" date.

12. Contact Us

For privacy-related inquiries or to exercise your rights:

Pilo Grip
Email: hello@wearpilo.com